Avenged Sevenfold - Hail to the King
The chosen genre of video we have chosen if metal/rock which is why I have chosen to analyse this video as it fits well into that genre. This will help me identify the conventions used and how I can incorporate them into my own video.
The theme of this video is based around 'Hierarchy and power' as the narrative follows a child that then gains power and turns into a warrior, connoting that the power he inherits changes him from innocence to strength.
This video includes both narrative, and performance from the band. It features some of the bands signature items including Sinister Gates (Brian Haner)'s guitar which features in all of Avenge Sevenfold's videos. Their logo the 'BatSkull' also features in this video which again,
appears in all of their videos.
Throughout the video, there are strong relations of lyrics to the narrative. For example, at 1.13 the lead sings 'Watch your tongue, I'll have it cut from your head' as this line is sung, a skull is shown connoting that people should watch what they say or punishment will be ensued on them. At 2.07 the line 'Blood is spilled while holding keys to the throne' is sung and blood is then spilled in the video, connoting the King will or has died which also relates to hierarchy and whoever is at the top of the chain must carry the most responsibility. At 2.43 the line 'hail to the one' is heard, then the word 'one' flashes up onto the screen again linking the lyrics and narrative. At 4.02 the line 'taste of fear' is sung and the words show up on screen again with a skull depicted connoting that fear is both death and the right to responsibility.
No comments:
Post a Comment